- Rating
- Banging
- Working title
- Air Fryer Hype: Tiny Oven, Massive Ego
- Subject
- Air fryers, kitchen gadget hype and the difference between a useful appliance and a personality movement.
- What the piece would argue
- Air fryers can be good, but the way people talk about them makes them sound less like a cooker and more like a belief system.
- Why it fits Bleh
- The judgement can be sharp without being lazy: useful gadget, ridiculous hype, fair rating.
- Possible opening line
- The air fryer is a decent, small oven that has somehow acquired disciples.